
#5 Deforestation
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# 5 Les éco-tips, la déforestation due à la mode
A travers cette série d’articles, nous vous proposerons chaque semaine un éclairage sur l’impact écologique de la production de vêtements dans le monde. Avec LO NEEL, nous nous engageons pour la planète, notre Terre-mère qui nous accueille et nous héberge. Nous refusons de participer, de près ou de loin, à sa pollution, dégradation et destruction.
Il nous a semblé important de dénoncer les pratiques abusives mais aussi de proposer des solutions pérennes au quotidien. Nous espérons que ces informations vous permettront de mieux comprendre les dessous de la production de masse de l’industrie de la mode.
La team LO NEEL vous accompagne également dans une prise de conscience individuelle écologique, en proposant à chaque article de cette série des éco-tips à réaliser au quotidien. En les suivant, cela vous permettra d’avoir un comportement et une consommation plus saine et éthique.
Voici l'eco-tips # 5 !
70 million trees are cut down every year to make our clothes.
Solution: choose ethical brands with the FSC Viscose Forest Certified label, which certifies that the material is made from wood that is already dead. This avoids deforestation in favour of textile production.
We imagined LO NEEL as a brand offering pieces with eclectic and innovative materials. This, in order to immerse our customers in a total discovery of the new possibilities of a 100% ethical fashion. One of our materials is Viscose. Our LALY dress is made of 100% Forest certified viscose fiber. This material has been qualified as “vegetal cashmere” thanks to its extreme softness.
Deforestation is partly caused by the fashion industry, but also by agricultural production. In order to mass produce palm oil, large scale deforestation is necessary. These deforestations have dramatic consequences for the ecosystem that was formed in these forests. They lead to the extinction of certain species, and others find themselves obliged to migrate to a new place to live. Deforesting large areas leads to huge and impressive fires because there are no longer enough trees to cool the atmosphere and regulate the air. We could observe this with the fires of Australia and the Amazonian forest. Men’s work in the forests leads to disasters, because even if the fires start accidentally, they are deadly.
At our level, we can mitigate these mass deforestations by using the Ecosia search engine. It counts your searches and for every 45 searches, you have generated enough money to plant a tree. Their action is transparent and indispensable for our dying planet.
You can also make a donation to the company Reforest’Action, which operates in France. You can participate financially or become a volunteer and help, for one day, to plant trees near you!